How to wash your knits the right way — gently, naturally, and the Bloop-approved way.
Fall is the season of knitwear: chunky sweaters, soft merino, and those perfectly slouchy cardigans you reach for over and over. But great sweaters can be… dramatic. Too much heat and they shrink. Too much agitation and they pill. Too many harsh chemicals and they lose softness and shape.
The good news? Sweater care doesn’t have to be complicated — or harmful to the planet. With the right washing habits (and the right detergent), your knits stay soft, clean, and beautifully intact season after season.
Here’s how to keep sweater weather cozy and sustainable.
Start With Gentle Ingredients
Most sweater damage starts with what you wash them in. Traditional detergents rely on harsh chemicals that strip fibers and weaken delicate yarns. Bloop takes a different approach.
Our formula is crafted with naturally derived cleansers like Coco Glucoside, Decyl Glucoside, Potassium Cocoate, and Glycerin — ingredients that clean effectively without roughing up wool, cotton, alpaca, cashmere, or synthetic blends. They’re gentle, biodegradable, and kind to both your skin and your sweaters.
And because we’re serious about clean laundry, our formula is completely SLS-free, phosphate-free, phthalate-free, and chlorine-free. That means no fiber-damaging surfactants, no harsh residues, and no fading or drying that makes knits feel scratchy.
Good for Your Sweaters, Better for the Planet
Sweater care shouldn’t compromise environmental care. Every ingredient in Bloop is chosen with waterways and wildlife in mind. Our soap is watershed safe, formulated with low-impact components and fragrance oils that won’t harm marine life.
Plus, our packaging comes in a lightweight, recyclable cardboard container — a small choice that makes a big difference in reducing plastic waste. Sustainable care isn’t a trend for us; it’s the foundation.
How to Wash Your Knits the Right Way
So how do you keep sweaters looking brand new? Keep it simple:
Cool water + gentle agitating + the right formula = sweater longevity.
Handwashing is ideal for delicate knits, but a gentle machine cycle works for sturdier ones. Add a small amount of Bloop and let the natural surfactants do the work — no aggressive scrubbing required. After washing, avoid wringing (that’s where stretching happens). Instead, press out excess water and lay your sweater flat to dry so it keeps its shape.
The result? Clean knits that still feel luxuriously soft.
Scent That Actually Stays
One of the best parts of washing sweaters with Bloop: the scent payoff. Our fragrances are bold and long-lasting — designed to cling gently to fibers through both the wash and dry cycles. When you pull a sweater over your head and catch that subtle, comforting aroma? That’s Bloop doing its thing.
Vegan, Cruelty-Free, and Proudly Made in the USA
Laundry shouldn’t come with an ethical compromise. Bloop is vegan, cruelty-free, and made locally in the USA — supporting ethical production, local communities, and higher quality standards. Because caring for your clothes should align with caring for your values.
The Sustainable Sweater-Weather Takeaway
Great sweaters deserve great care — the kind that keeps them soft, comfortable, and wearable for years. A little gentleness goes a long way. Cool water. Low agitation. Air drying. And a laundry soap made with thoughtful, natural ingredients that respect your fabrics and your planet.
This fall, keep your knits fresh.
Keep them soft.
Keep them sustainable.
Keep them Bloop.